How you organize you customer information can easily be one of the biggest keys to your business’ success. A recent survey revealed that companies that use a CRM (customer relationship management) have an average of $8.71 per dollar spent ROI. To do this effectively, you need a CRM system that meets your needs. But, what […]
Category Archives: Lead Generation
How to Fill Your Funnel with Quality Leads
You may hear competitors or other businesses in your area rant and rave about how much traffic they get. Well, let me tell you a not-so industry secret: traffic means nothing if they aren’t doing anything. Think about it, you can get hundreds or even thousands of site visitors a day, but what good does […]
Using Marketing Automation for Lead Gen
Whatever the “win” is for your business, there’s one thing I’ve learned over my year-plus of trying to understand how an audience interacts with a site and how to get the most qualified customers/clients, and it is that marketing automation works wonders!